Premium-Quality Social Media
Marketing Services
Specialized for your business. Targeted to your customers.
Our Process
The Art of Storytelling
What if you could have a social media marketing team that told your story like no one else?
The Brown Smith Agency helps businesses grow on social media with a unique strategy: storytelling. We apply our storytelling method so that your audience sees value in your communications, and we focus on building connections.
We use your brand’s mission, vision, values, and offerings to develop relatable content for your customers. Social media marketing is not about selling a product or service; It’s about building a lasting relationship with customers where they use your product and service and can advocate for others to do the same.
We provide daily, weekly, and monthly reports to keep you on track with what's happening in digital marketing so you can make informed decisions about your strategy. We have an experienced team to manage all social media platforms—from Facebook and Twitter to Instagram, Pinterest, LinkedIn, and more!
At The Brown-Smith Agency, we adopt a systematic approach to social media marketing. We listen to your needs, understand your market, and determine your goals and objectives for investing in a social media marketing campaign. Our expert social media marketers then integrate all this information into the bigger picture to create a marketing strategy for your online success.
What is Social Media Marketing?
Social media marketing is not a set-it-and-forget-it kind of activity. Instead, excelling in social media marketing is all about consistent management, monitoring, and optimization. We make the time- and resource-intensive process of social media marketing management easier for you by actively responding to your customers' comments and questions. In addition to this, we regularly curate, create, and post content to keep your users entertained and engaged. Using our expertise in social media analytics, we help you track results and optimize your marketing campaign accordingly.
We see many brands nowadays trying to achieve the best results from their social media campaign without studying their audience in detail. Once you have the persona of your ideal customer in mind, you can create better content for them. We help you draft a primary consumer persona for all your social media handles so that you can get the most out of your marketing efforts.
We Deliver Desired ROI Using Social Media Marketing
That's not just a claim. It's our promise.
As a leading social media marketing agency, we understand that you need more resources to achieve your goals. Therefore, we offer cost-effective, results-driven social media marketing services designed specifically for you.
Working with The Brown Smith Agency offers you the following benefits:
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Full-service Social Media Coverage — We manage your presence on all leading social media platforms.
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Targeted Social Media Marketing — We help you segment your user base and create personalized content that delivers improved results.
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Social Media Marketing Management that Works — Our social media marketing services promise tangible results.
Research
We take the guessing out of the success of your social media efforts by starting with research to understand your target audience, analyze how your competitors are penetrating the market, and understanding the user behaviors on the social media platforms you intend to use.
Plan
After conducting research about your audience, it's time to plan out your content. Social media marketing is about capturing the attention of targeted, qualified relevant followers to enter them into the top of your sales funnel. Therefore, it's essential that your social media content is less sales-heavy and more customer focused.
Optimize
Part of a successful social media strategy is ensuring your social media profiles are optimized for the best results. This includes filling out your bio, using a high resolution logo as your profile picture, adding your business contact information and more. Optimizing your profile also ensures that you're taking advantage of the social media channel's SEO capabilities.
Measure
After we've scheduled your content, it's important to measure its success. Determining if a strategy is successful takes time; therefore, it's important that you allow enough time for us to effectively monitor your content and determine its success.
Social Media Packages
We offer three packages which we found to be the most popular with our client's needs. This content creation coverage gives you a strong presence on the most used social media platforms.
After choosing a social media package, we will sign an operating agreement for the initial commitment of 3-months and begin work. If you want quicker results, we recommend taking advantage of our social media advertising services; however, they aren't a replacement for building a lasting presence.
Frequently Asked Questions
Why should I hire a social media marketing agency?
Hiring an agency like ours adds value to your marketing team. We collaborate with you to ensure that our strategy is beneficial and helps achieve your marketing goals. In addition, our years of experience and client-focused solutions give us a unique approach when creating content and campaigns.
What's the benefit of community management?
Community management allows you to be immersed in your audience's conversation around your business, have a voice, and show off your expertise.
Why is it important for my business to be online?
We believe that reputation is everything. If you're not online, your audience is, and you're missing out on the conversation. Therefore, it's essential to monitor what's being said about your business, review it and respond thoughtfully.
Why do you require a 3-month commitment?
We don't create contracts to lock you in. Instead, there is an initial 3-month commitment so we can develop your tone, look and feel, content and approach correctly.